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Metaverse: A Climate Game-Changer?

Budi posrednik između stvarnog i virtualnog – podijeli članak:

In a world grappling with the pressing challenges of global warming and climate change, an unlikely hero has emerged. The metaverse, a virtual 3D realm where the physical and digital universes merge, offers a glimmer of hope for a greener future. Pioneering research from Cornell University unveils the surprising potential of the metaverse in mitigating the climate crisis, projecting a decrease in global surface temperature by a modest 0.02 degrees Celsius by the end of the century.

The groundbreaking study, led by doctoral student Ning Zhao and senior author Professor Fengqi You, sheds light on the transformative power of this immersive technology. Drawing on AI-based modeling and analyzing data from key sectors such as technology, energy, environment, and business, the research team explored the metaverse’s growth and its impact on greenhouse gas emissions.

By considering the metaverse’s most promising applications—remote work, virtual travel, distance learning, gaming, and non-fungible tokens—the researchers outlined three different expansion trajectories: slow, nominal, and fast. Drawing parallels to the adoption rates of previous game-changing technologies like television, the internet, and smartphones, the study predicted that the metaverse would capture the imagination of more than 90% of the population within three decades.

The potential environmental benefits of the metaverse are far-reaching. The study found that limiting business travel would yield the largest positive impact, reducing carbon emissions and addressing the decarbonization of the transportation sector. With the advent of virtual conferences and meetings, the need for physical travel could diminish significantly, resulting in substantial environmental gains.

The metaverse industry’s growth has been propelled by industry giants such as Meta (formerly Facebook) and Microsoft, both of which contributed to the study. Meta’s focus on individual experiences, particularly gaming, and Microsoft’s expertise in business solutions, including remote conferencing and distance learning, highlight the diverse applications of this emerging technology.

According to Professor You, the potential environmental benefits of the metaverse are staggering. By 2050, the industry could potentially lower greenhouse gas emissions by a colossal 10 gigatons, reduce atmospheric carbon dioxide concentration by 4.0 parts per million, and decrease effective radiative forcing by 0.035 watts per square meter. Furthermore, total domestic energy consumption could be slashed by 92 EJ, surpassing the energy consumption of all end-use sectors in previous years.

These findings have critical implications for policymakers striving to achieve net-zero emissions targets. The metaverse’s growth offers an opportunity to accelerate progress and catalyze flexible decarbonization strategies. By promoting metaverse-based remote working, distance learning, and virtual tourism, policymakers can enhance air quality and alleviate air pollutant emissions. Additionally, the metaverse’s potential to reduce transportation and commercial energy usage could revolutionize energy distribution, diverting more energy toward the residential sector.

However, it is important to recognize that the metaverse alone cannot solve the climate crisis. Professor You emphasizes that while this innovative technology can make a meaningful contribution, it should be leveraged in a reasonable and complementary manner alongside efforts across all sectors of the economy.

As we navigate the complex challenges of climate change, the metaverse represents a promising tool in our arsenal. While its impact may be modest, the cumulative effect of harnessing this technology in combination with other mitigation strategies could steer us toward a greener future. The ability to reduce global surface temperature by 0.02 degrees Celsius may seem inconsequential, but every fraction of a degree matters when it comes to safeguarding our planet.

The emergence of the metaverse marks an exciting juncture where technology intersects with environmental consciousness. By embracing this immersive digital realm, we embark on a journey towards a sustainable future. With further research, innovation, and responsible application, the metaverse holds the potential to unlock new avenues for combating climate change, paving the way for a brighter and cooler world.