In a groundbreaking leap towards the future of healthcare, Dassault Systèmes introduces “Emma Twin,” an avatar that is set to redefine the way we understand and approach medical innovations. With the power of virtual twins, this initiative is unlocking doors to a world of possibilities, from precision medicine to understanding diseases like never before.
A healthcare revolution unveiled
Through a compelling social media campaign, Emma Twin is poised to unravel the potential of virtual twins in the healthcare sector. The virtual twin of Emma’s body, created from anonymized health data, is becoming a cornerstone for an infinite number of tests. These tests hold the promise of offering doctors and researchers unparalleled insights into diseases and the impacts of cutting-edge treatments.
Emma Twin’s social media journey will be a testament to the transformative power of virtual twins. Her participation will encompass a wide range of research and medical innovations, including clinical trials, heart reactions to procedures, corneal transplants, studies on epilepsy and Alzheimer’s disease, drug administration and monitoring, and optimizing living spaces for older adults.
Spotlight on innovation
Emma Twin’s posts will shine a light on a host of groundbreaking innovations, such as DAMAE Medical’s portable microscope for skin cancer detection, Dynocardia’s blood pressure monitoring solution, FEops’ cardiac monitoring, LUCID Implants’ customized facial implants, and the VORTHEx radiotherapy simulation experience.
Victoire de Margerie, Vice President of Corporate Equity, Marketing & Communications at Dassault Systèmes, underscores the significance of Emma Twin’s role, stating, “Through Emma Twin, we will share stories about the impact of virtual twins on healthcare, in an engaging, meaningful way.”
The impact of virtual twins goes beyond the realm of imagination. These digital doppelgängers have played a pivotal role in the swift development of COVID-19 vaccines, the optimization of surgical procedures, and the enhancement of patient understanding regarding treatment options. By harnessing pioneering technology, Dassault Systèmes aims to address major healthcare challenges and illustrate how the virtual world can yield real-life improvements.
A legacy of innovation
For four decades, Dassault Systèmes has been at the forefront of innovation with its virtual twins. These data-enriched, evolving 3D models mirror reality with scientific precision, serving as powerful tools to test and enhance performance virtually. These virtual twins have catalyzed sustainable innovations that elevate the quality of life for consumers, citizens, and patients alike.
Virtual twins are the linchpin in accelerating solutions to pressing healthcare needs. They empower research and health-related disciplines to model, test, and treat the human body with the same precision, safety, and effectiveness as other industries do with cars, buildings, or airplanes.
The Next Act
Emma Twin marks the next chapter in Dassault Systèmes’ “The Only Progress is Human” initiative, which is dedicated to healthcare and patient experience. In 2020, the company initiated this movement to raise awareness about societal and environmental challenges. It seeks to inspire the use of virtual worlds to drive sustainable innovations in areas such as urbanization and water conservation.
With Emma Twin at the helm, Dassault Systèmes’ exploration into the world of virtual twins in healthcare promises to reshape the medical landscape. This avatar serves as a beacon of hope, illuminating the path towards more precise, preventive healthcare. By unlocking the potential of virtual twins, we can revolutionize how we understand, diagnose, and treat diseases, ultimately improving the lives of countless patients around the world. Emma Twin is not just a digital persona; she represents a new era of healthcare innovation, where the possibilities are endless, and the future is brighter than ever.